Our Story
Bringing the Best DAMN BBQ Sauce since 2018
One morning, founder Mike White stood in front of his open refrigerator, searching for something to put on his eggs.
As a self-proclaimed BBQ sauce fanatic, all he saw were eleven half-empty bottles of sauce. Overwhelmed by the choices, he shut the fridge door and declared:
“I am going to create the Best Damn BBQ Sauce.”
And that’s exactly what he did!
Mike has always believed this brand was God-given. Even before launching in 2018, he tested his first recipe—Sweet Lady Love—against the best in the world. To his surprise, it won 1st Place Mild Tomato at the 31st Annual American Royal World Series of Barbecue® Sauce Contest—the largest BBQ sauce competition in the world.
Encouraged by the recognition, Mike began selling at local farmers markets. Family and friends rallied behind him—working booths, selling bottles out of car trunks, running social media—everyone pitched in. It became an all-hands-on-deck family effort, and family remains at the heart of Best Damn BBQ Sauce today.
Since then, Mike’s sauces have continued earning national recognition. Best Damn BBQ Sauce may be the only barbecue brand to place in the top-3 place in the four major national barbecue competitions:
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The American Royal (Kansas City, KS)
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Memphis in May World Championship Barbecue Cooking Contest (Memphis, TN)
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Jack Daniel’s World Championship Invitational Barbecue (Lynchburg, TN)
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The National Barbecue & Grilling Association (Douglas, GA)
- Tied 1st in Sauce (landed 3rd in coin toss), 7th in Sauce, 10th in Sauce
- 1st in Turkey, 10th in Turkey
- 1st in Chicken
- 2nd in Pork Ribs, 11th in Pork Ribs
- Handful of top 25
Mike’s journey is about more than just sauce. For over a decade, he has been deeply involved in the non-profit sector, serving on multiple boards and helping launch new organizations. Giving back has always been central to his life. After donating BBQ sauce to local food shares and seeing the impact firsthand, Mike and his wife, Nicole, founded the White Family Foundation to support causes that build stronger communities.
Today, a percentage of every sale goes back into the community through their foundation—because barbecue is about more than food; it’s about bringing people together, lifting others up, and sharing love.